Skip to Content

Purex® Coldwater

Liquid Laundry Detergent

1.17 L  |  1.94 L  |  3.85 L  |   4.42 L  

Purex® Coldwater liquid laundry detergent delivers 4-in-1 benefits now with a more concentrated dose*! Delivering a powerful clean in cold water. This liquid detergent is designed to fight tough stains with its stain defence technology by getting deep into your clothing fibres. Purex® Coldwater laundry detergent delivers a bright clean with an added boost of freshness to keep your clothes looking and smelling great! Washing in cold water helps you conserve energy and save money on your hot water bill**. Choose a powerful clean at an affordable price with Canada's #1 selling value brand*** Purex®.

*vs previous 40ml dose 
**vs. washing in warm water
***based on sales data

  • Purex® Coldwater laundry detergent 4-in-1 Benefits: powerful clean in cold water, stain defence technology, boost of freshness, bright clean
  • POWERFUL CLEAN IN COLDWATER - Purex® Coldwater gets deep into your clothes fibres to deliver a deep and powerful clean in cold water every time 
  • STAIN DEFENCE TECHNOLOGY - tackles stains and dirt quickly
  • BOOST OF FRESHNESS – Long lasting freshness up to 45 days* out of storage
  • BRIGHT CLEAN – leaves your clothes looking bright and refreshed after each wash
  • Optimized for great performance in all machines, including HE (High Efficiency), and is effective in cold water
  • Purex® is Canada’s #1 Selling Value Brand

 

Ingredients

Water; sodium laureth sulfate; sodium C10-16 alkylbenzenesulfonate; sodium carbonate; laureth-12; sodium polyacrylate; sodium chloride; fragrances; fatty acids, C8-18 and C18-unsaturated sodium salts; tetrasodium EDTA; fluorescent brightener 28 sodium salt; colorants; methylisothiazolinone. Contains fragrance allergen(s).  

  • {{searchResult.imageAlt}}

    Purex® 4in1 + OXI