Conserve energy with Purex Laundry Detergent for Cold Water

Purex® Coldwater Liquid Laundry Detergent

Protects your colours.* Saves energy and money.**
– doesn’t skimp on clean.

Specifically formulated for a powerful clean in cold water. Washing with Purex Coldwater will protect your colours from fading so your clothes last longer.* It also helps you conserve energy and save money on your hot water bill.**

> Powerful cleaning in cold water

> Fragrance technology delivers 30 Days of long-lasting freshness

> Helps save energy and money**

> High-efficiency detergent, optimized for great performance in all machines

Also available in 4in1 PacsTM

*washing in cold wash settings will prevent colours from fading over time vs. washing in warm water


**vs. washing in warm water

*vs. washing in warm water


+ Fragrances, Sizes & Ingredients

Alpine FreshTM

Enjoy this fresh washed scent that captures the experience of a cleansing rain shower and the lingering aroma of newly washed air over misty florals and leaves.


1.47L, 2.03L, 2.95L, 4.43L, 5.1L, 9.24L


Aqua, Alcohol Ethoxy Sulfate, Sodium Carbonate, Linear Alkylbenzene Sulfonate, Sodium Chloride, Alcohol Ethoxylate Sodium Polyacrylate , Fatty Acids, Disodium Diaminostilbene Disulfonic Acid, Tetrasodium Edta, Methylisothiazolinone, Parfum, Liquitint Blue


Customer Reviews

  1. Colette Kern  |  Tecumseh   rating: Great (4 out of 5)

    This is the only type of laundry detergent I now purchase. The price is right and it is an effective cleaner. A couple of things I am not as pleased about: 1) you cannot sign up on their site if you are a Canadian citizen (I just tried and you have to be a US citizen); 2) sometimes there are burst or broken pods in the package, so I lose 2 or 3 washes. Overall, though, I am very pleased with the product.

  2. oakley radar pitch or path  |   rating: 

    My friend
    The post is so helpful,it give me much help,thanks a lot!

Click here to write a review

Write A Review

Frequently Asked Questions


Henkel North America ©2020 Henkel Corporation. All Rights Reserved.